<p>NEW YORK Foursquare CEO Dennis Crowley describes his company's product as the next generation of mobile search one that trumps services like Google and Yelp by using data that's more relevant to your life.</p><p>"You can call it recommendations, you can call it mobile search [but] let's make this social, crowdsourced map of the world, and let's use that to tell every single person about the interesting things around them that they would otherwise miss," said Crowley in conversation with GigaOM writer Mathew Ingram at the Structure Data conference today.</p><p>Google and Yelp are "incredibly broken," he said, because they don't take your personal experience into account or the experience of your friends and like-minded strangers.</p><p>"We're getting very, very close to making that happen."</p><p><a href="http://venturebeat.com/2014/03/19/dennis-crowley-google-and-yelp-are-incredibly-broken/">Keep reading...</a></p><p>Read also:</p><p><a href="http://gigaom.com/2014/03/19/foursquare-and-the-future-of-check-ins/">Foursquare and the future of check-ins</a> (GigaOM)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=dvYk_HaCHK3MJ4MEF7oh3rB90h10M&authuser=0&ned=us">2 additional articles.</a></p>