<p>In between chowing down on turkey, slurping up cranberry sauce, and sucking down a cold beverage or two with friends and family, we've been busy shopping.</p><p>At least 10 percent busier than last year, according to IBM.</p><p>According to the IBM Digital Analytics Benchmark, which tracks millions of real-time transactions and analyzes terabytes of data from more than 800 retail sites nationwide, smartphones drove almost double the traffic of tablets today, likely because we're not at home, and our smartphones are handier.</p><p>Smartphones drove 23.5 percent of all online traffic, compared to tablets at more than 13 percent, making it the browsing device of choice," IBM said in a statement. "When it comes to making the sale, tablets drove more than 14.6 percent of all online sales, more than one and a half times that of smartphones, which accounted for 8.6 percent."</p><p><a href="http://venturebeat.com/2013/11/28/thanksgiving-online-sales-up-mobile-up-and-facebook-converting-84-better-than-pinterest/">Keep reading...</a></p><p>Read also:</p><p><a href="http://www.bizreport.com/2013/11/early-report-mobile-spending-up-facebook-pushing-buys.html">Early report: Mobile spending up, Facebook pushing buys</a> (BizReport)</p><p><a href="http://www.consensuspress.com/orders-originating-on-facebook-inc-nasdaqfb-worth-more-than-pinterest/252808/">Orders Originating On Facebook Inc (NASDAQ:FB) Worth More Than Pinterest</a> (Consensus Press)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=dKoYWoDvSlFWTIMluYkphveFye-OM&ned=us">19 additional articles.</a></p>