
T-Mobile USA, the struggling phone carrier, really wants you to switch to its network so badly that it will give you a break on a brand-new iPhone in exchange for an old one.
The company said on Wednesday that when it begins selling the iPhone 5 on Friday, it will offer a discount for people who trade in their older iPhones. Customers can trade in an iPhone 4S or iPhone 4, for example, for the iPhone 5 at no cost up front, along with a $120 credit toward the monthly device fee. The offer lasts through mid-June.
Normally, the iPhone 5 would cost $100 on T-Mobile, and a customer would have to pay an additional $20 a month over two years to cover the remaining cost of the device, on top of the phone and data plan. With the trade-in offer, the $120 credit would knock down the monthly device fee to $15.
In other words, if a customer traded in her old iPhone from Verizon to T-Mobile and got an iPhone 5, the least she can pay each month would be $65 (when accounting for the $15 monthly device fee and $50 phone plan that includes 500 megabytes of data).
Read also:
Ahead of iPhone 5 launch, T-Mobile touts trade-in program (CNET)
T-Mobile offers iPhone 5 at no upfront payment in trade-in deal (PCWorld)
T-Mobile Promotes IPhone by Letting Current Owners Do Trade-Ins (Bloomberg)
Explore: 21 additional articles.