
Officially, Twitter doesn’t do video, relying instead on third-party services. That may soon change, according to Mike Isaac of AllThingsD, who reports that Twitter has just bought Vine, a tiny video-sharing startup.
Today, if you want to tweet a video to your followers, you can post it on YouTube, Vimeo, Twitvid, or similar sites. Those videos will play on Twitter’s website without requiring an extra click.
So it’s not clear what Twitter will gain from taking on the cost and complexity of running its own video-hosting, except for a greater level of control.
Twitter has made several moves to take back control of features it previously let third-party developers run for it. One notable example: photo hosting. Twitter used to rely on companies like Twitpic and Yfrog to host users’ pictures, tweeting links to their sites, but it now runs its own photo-hosting service through a partnership with Photobucket.
Read also:
Twitter Mulls an In-House Video-Hosting Service (All Things Digital)
Next on the Twitter kill list may be video hosting services (Digital Trends)
Twitter Wants to Host Your Videos [REPORT] (WebProNews)
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