Tuesday, March 13, 2012

Ambient apps are the ‘Highlight’ of SXSW Interactive

Every South by Southwest Interactive confab is afflicted by an obnoxious industry catch phrase. This year it's "solmolo," which is Annoyese for "social, mobile, local" or, if you prefer, "ambient reality." In 2009 Foursquare charmed SXSW Interactive attendees by game-ifying the act of tracking down your friends, acquaintances and random Yep,...

<A HREF="http://digitallife.today.msnbc.msn.com/_news/2012/03/13/10669259-highlight-is-this-years-foursquare-at-sxsw-interactive">Read More</A>

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