Sony announced the launch of its Memory Stick PRO-HG product line-up earlier this year and started the first shipments at the beginning of August. The “Memory Stick PRO-HG” is an extended format of the “Memory Stick PRO” format, offering high performances to meet the stringent demands of end users using digital entertainment equipments.

Memory Stick PRO-HG media come in “Duo” size and will be available in 1GB, 2GB and 4GB capacities. Offering 30MB/s Read/Write speed (240Mbps), it allows large amount of data to be quickly transferred, as well as the real-time recording of high-resolution video and still images. The Memory Stick PRO-HG Duo is ideal for Digital SLR, high-end digital camera, or digital video camera users who need to handle large capacity data. Memory Stick PRO-HG Duo media are fully backward compatible with Memory Stick PRO host devices, and will also allow the user to achieve Read/Write speeds of 13MB/s (104Mbps) with conventional Memory Stick PRO compatible devices.