Flycell has launched Flycell 2.0–a new digital entertainment destination to provide consumers with audio, video, and interactive content that they desire, over multiple media platforms. Flycell 2.0 is rich with new features, including exclusive and original, on-demand video programming, MP3-quality ringtones and several interactive applications.

Flycell’s new online and mobile entertainment destination is rich with features that the 14-25 yr. old demographic desires–from original video programming to MP3-quality ringtones which Flycell’s subscribers can back up in the event of a lost or new phone, to Web-to-phone text messaging, a fun dating & flirting feature and more. An agreement with Universal Music Group was just announced as well, with ringtones such as Akon’s “Don’t Matter.” Also, Tonight Show host Jay Leno lent his voice to an episode of the new Flycell original program “The B-Team.”