TI’s new Hollywood digital TV chip will combine the two biggest consumer electronics inventions of our time: the television and the cell phone, according to Gilles Delfassy, senior vice president and general manager of TI’s wireless terminals business unit. These devices will be able to receive a live TV broadcast at 24-30 frames per second, acting as a combined TV tuner, signal demodulator and channel decoder. TI expects to provide samples of the Hollywood chip to its commercial customers in 2006, so the first units won’t go on sale until 2007.