Highlighting field and general business productivity benefits from its handheld computing solutions, Palm, Inc. is playing a major role at the eighth annual Customer Relationship Management (CRM) conference and exposition, sponsored by DCI, at the Jacob K. Javits Center, August 29 and 30. Palm CEO Carl Yankowski is delivering the keynote address, and Palm is featuring current solutions–and previewing new solutions–in its booth in the expo hall.

Titled “Handheld Computing: Bold New Platform for 24×7 Competitive Advantage,” Yankowski’s keynote will address how field service organizations can cut costs using handheld solutions and how Palm handhelds can help field sales teams increase their productivity and effectiveness. Yankowski will be showcasing current Palm customer applications.